TREN한국어

Wooden Garden

The letter "W," the logo's main element, is prominently emphasised as the brand's initial.

Capability
Logo Design
Brand
Tatoğlu İnşaat
Location
Kaş – Antalya
Wooden Garden — 1
Wooden Garden — 2

The logo we designed for Wooden Garden Bungalow's aims to best reflect the brand's identity and its concept of being intertwined with nature. We can explain the design's details as follows. Main theme and letters: the letter "W," the logo's main element, is prominently emphasised as the brand's initial. The lower gap of the letter "W" is designed in the shape of a triangular roof, symbolising the bungalows' typical roofline — positioned at the centre of the logo, directly representing the bungalow concept. Nature and tree representation: the arms of the letter "W" are designed to represent trees. These arms emphasise that the bungalows are intertwined with nature and show the importance your business places on nature — the tree figures function as a symbol conveying that your brand offers an eco-friendly, natural living space. Graphic emblem: by bringing together the letter W and the triangular-roofed bungalow, a business image was created that is situated within nature and offers bungalow comfort.

Challenge

The task was to express the brand's living concept — intertwined with nature, offering accommodation comfort and a sense of calm — in a single symbol, simply yet powerfully.

The logo design needed to evoke bungalow architecture while also conveying, at first glance, that it offers a nature-respecting, environmentally harmonious living space.

Goal

To create a timeless, memorable logo design that clearly defines the brand's identity, bringing together the concepts of nature and accommodation within the same visual language. Toward this end, the aim was to construct, through the brand's initial "W," a powerful emblematic language that brings together the bungalow roof and tree forms, directly conveying the concept.

Result

In the resulting logo design, the letter "W" is positioned at the centre as the brand's main carrier. The letter's lower gap is designed as a triangular roof form representing bungalow architecture, while its arms are integrated with tree forms, reinforcing the emphasis on living intertwined with nature.

The resulting logo design;

Through this holistic approach, the logo became a powerful brand signature symbolising a peaceful, eco-friendly, comfortable accommodation experience situated within nature.

With this design, Wooden Garden Bungalow's gained a clear identity and a trustworthy, memorable visual language.

Wooden Garden — 3
Wooden Garden — 4
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