E-Commerce website has emerged as a result of the reflection of the developments in science and technology to the commercial environment and it means that companies do business by making use of the internet environment. Advances in technology have made it possible to allow a very high level of data flow from the internet environment. For this reason, face-to-face live interviews allow the transmission of images as pictures or videos from the internet in an instant. The creation of software that allows secure communication with hardware structures for data transmission has led to an increase in e-commerce over the internet. Moreover, due to the pandemic created by the COVID-19 virus, which emerged widely in the mid-2020s, the measures taken in every corner of the world caused an increase in e-commerce and revealed how important it is. Because, due to the curfews that lasted for days or even months and the restriction of travel to prevent the pandemic, commerce has started to be made entirely electronically as e-commerce. Manufacturers and even consumers, who are not aware of e-commerce until today, have started to come together more in the internet environment. In fact, there has been an explosion in the number of websites, and even medium-sized and small-scale businesses have had to become members of e-commerce. So, let's first review the benefits of the e-commerce application, which has been widely used, to companies and customers.
The companies, which normally operate during working hours on a daily basis, have had the chance to contact customers and make sales 24 hours a day, 7 days a week, almost regardless of time. With the company having an E-Commerce website; It is also possible to make sales in a store that is open 24 hours a day.If the company is trading in a rented store, the benefit of e-commerce can be understood more easily if there is limited sales opportunity during working hours. Selling directly from the manufacturer via e-commerce, sometimes from at lower price rented warehouse, sometimes even without renting any warehouse, is much cheaper. Because, a significant amount of savings is achieved in employee personnel expenses and rental costs. If the costs of doing business in both cases are compared; It is understandable how big the difference between the costs is. It is also possible to save on administrative costs (electricity, water, heating, food, etc.). It allows the sale to be made even if the products offered for sale are not in stock at the time of request. The sale of products is not only limited to the district/city where the company is located, but also provides the opportunity to reach all needy people throughout the country and increase the customer potential. In fact, if a company has an E-Commerce website, it gets the chance to exit local commerce and trade with the whole world. The company becomes to be recognized in many countries of the world. And also company can be accepted as a company worthy of preference by them. In this way, both promotion and more sales opportunities can be obtained.
The biggest gain for consumers is time. People gain time for other work and study activities. From the perspective of the consumer's life, time is used and evaluated better. People living in big cities have to go from one place to another for shopping. In this process; Traffic problems, activities such as walking around to look for a store cause physical and mental fatigue. Moreover, when we consider the negative effects of the time spent and lost on all these for consumers; It can be better understood how valuable it is to save time. With the product to be requested, it is possible to easily reach dozens of stores from the internet environment. In terms of the price and quality of the product to be requested, it will be possible to compare many stores / companies and companies in the relevant sector. By making the most suitable choice for the need, the chance to buy is caught. In order for the consumer to make a choice, it is possible to be aware of similar products offered for sale, and to make product price comparisons. As a result, the producer/company offering the most suitable price is preferred and financial savings are achieved. More assurance is provided in terms of protection of consumer rights. Again, it allows the consumer to get rid of the transportation difficulties of bulky products.
Here, rather than going into details, to mention the most important feature: Firms and manufacturers stay away from coming face to face with customers/consumers. That is, producers and consumers lose the opportunity to communicate and share information face-to-face. This may cause people to gradually move away from socialization; this should be treated as a separate issue. Although the result is keeping people away from socialization; The time and energy that e-commerce brings to people, allowing other work and activities to be done, compensates for the damage. In any case, it is no longer possible not to adopt a behavior such as giving up on e-commerce and taking advantage of the opportunities offered by the communication age. E-commerce will continue to develop and grow as a much healthier trade activity between the producer and the consumer. Contact us to realize a successful business process with effective and user-friendly E-Commerce websites
Contact us to be successful in commerce by having an e-commerce site. Let us create the most suitable e-commerce site for you to promote and sell your products and brands more successfully.