With the 21st century communication age, the world's leading companies operating in many different production sectors have changed their logo and slogan design. For example, the world's leading automobile manufacturing giants have changed both their logos and slogans. Volkswagen, Opel, BMW, Nissan, GM (General Motors) are some of them. Finally, South Korean automaker KIA Motors also changed its logo design and slogan in the first week of the new year. One of the important reasons for automobile giants to change their logo design and slogan is their decision to abandon diesel engine production.
The automobile manufacturers in question have also made a statement that they will now produce electric cars. In 2014, it was revealed that the products of Volkswagen, one of the largest automobile manufacturers in Europe, have high emission values. The news that the emission values were shown low with a software took place in the press. This situation caused negative reactions in the world public opinion. It is stated that these negative reactions cause automobile manufacturers to switch their production to electric cars.
It is understood that electric cars will form the basic production of the automobile industry in the next 10 years. Production giants have started restructuring studies for electric vehicle production. The following features are expected to be found in new generation productions.
-Has higher comfort,
-More environmentally friendly,
-High driving and navigational safety,
-High driverless driving safety,
South Korean automobile company officials have announced that they want to be a pioneer in the electric car industry. They have changed their logo and slogan that they have been using for 27 years. While the old logo was presented with the slogan "The Power to Surprise", they announced that the slogan of the new logo is "Movement That Inspires".
The old logo had a classic character, clearly written in three dimensions and clearly reminiscent of Kia Motors. The new logo, on the other hand, has the graphic design line aesthetics of our age. It has been transformed into modern lines that are integrated with the slogan "Movement That Inspires", but also reminding of the KIA font.
Many Kia brand enthusiasts stated that they did not find the new logo design correct. There is also information that Kia is working on about 18 different projects in the electric car industry.
Due to this change in production, it is expected that the new logo design and slogan change will be accepted soon on Kia brand lovers.
You can contact us from the link below to have a Logo Design or to continue your business with a new logo.